5 Universal Principles For Successful eCommerce-Sites | How-To | Smashing Magazine

There is no “Consumer Trust for Dummies,” but as eCommerce designers, we need to focus on some fundamentals. The following topics may seem as obvious as walking into a seven-foot Wookie, but rest assured you will find plenty of websites with a mouth full of fur.

via 5 Universal Principles For Successful eCommerce-Sites | How-To | Smashing Magazine.